Having a website is like having a gym membership card, if you just look at it & never do anything with it, then how do you expect to run a marathon?
Google is not psychic... How does it know all the areas of your business to send customers for unless you educate it?
There is no voodoo magic to obtaining results through online marketing, it is about your team doing the right things, at the right time, on a regular basis, in a consistent manner.
The traditional marketing landscape has dramatically changed over the past six years. The question is no longer about whether or not your business needs to market itself online, but how your company can create the maximum impact by leveraging the range of digital marketing tools, tactics and techniques available to reach your online marketing goals.
Whether you are a startup business or a large organisation having a clear strategy for your online marketing budget allows you to create and manage powerful online marketing campaigns that deliver results and a return of investment. From developing engaging to content to analysing customer interactions, it is essential to understand the costs to your business of acquiring and retaining new customers.
By focussing on the qualitative aspects of developing a brand and the more quantitative aspects of online marketing such as market experimentation, analytics and statistics it allows you to target and grow the right audience for your business. By utilising conversion tracking analytics you will be able to make data-driven decisions to ensure your online marketing campaign is more profitable for your business.
Written by Kaan Rassad on . Posted in My Blog
Continue ReadingEmpowering your team to online marketing success.
Setting An Online Marketing Strategy
I can help your team utilise business growth strategies to setup and manage effective online marketing campaigns.
Monitoring Return Of Investment Through Online Marketing
By helping your team understand the ability to closely monitor return of investment it allows your business to reach out to a wider audience in a more scalable manner whilst still running a profitable online marketing campaign.
Effective Use Of Google Analytics & Google Webmaster Tools
I can help your team analyse company data through tools such as Google Analytics in order to make informed decisions regarding marketing channels and areas for improvement.
Understanding The Power Of Regional Marketing
Any business that tries to compete nationally without first conquering local will find it very difficult to get the online marketing results that they want. I can help your team understand the power of regional marketing.
Why Conversion Tracking Is Essential
Whether a customer purchases from you online, fills in a contact form or picks up the phone to get in touch it is important to track and analyse how that happened to make it a more regular event. I can help your team understand the power of conversion tracking for your business growth strategy.
The Importance Of Content Marketings
Content marketing is a strategic marketing approach focused on creating valuable, relevant and consistent content to attract and retain a clearly defined audience. I can help your team to use content marketing more effectively to drive profitable customer engagement.
"We have been working with Kaan Rassad for some years now , mainly relating to search engine optimization."
"We have always found him reliable and diligent and have enjoyed a lucrative relationship where we have grown substantially year on year."
"We would therefore have no hesitation in recommending him for this type of work . Unlike other companies we have worked with over the years Kaan does not require annual contracts but is happy to work month by month relying on his proven performance ! a refreshing change in the SEO market in our experience."
Frank Potter"We have been working with Kaan now for 18 months and the results have far exceeded my expectations. I have employed 2 new staff and turnover has increased by 29% during this financial year. It has been exciting watching the business grow in what is an extremely competitive industry and I look forward to the next twelve months to see what changes have occurred."
"It would be wrong to say that it has not been hard juggling working in the salon and then doing all the extra bits to achieve the end result but I would highly recommend anyone who is considering engaging with a marketing professional to use Kaan's service.I guarantee you will not be disappointed."
Ruth BrislinI am passionate about helping business grow and prosper through the power of online marketing. Together we can achieve great things...
I am always happy to discuss your business requirements so please do not hesitate to get in touch with me by phone or e-mail to arrange a suitable time to meet.